At the tail end of last year, CD Projekt Red quietly passed the torch of its digital storefront GOG back to one of its original architects, Michał Kiciński. This is a fascinating full-circle moment since Kiciński co-founded both CD Projekt and GOG, giving him deep roots in the company’s ethos. Known for championing classic games and a firm stance against DRM, GOG has carved out its own identity in a crowded market. With Kiciński now at the helm, the plan is to keep honing what makes the platform special rather than chasing trends.
In a recent interview, Kiciński hinted that GOG might eventually move from pure distribution into publishing, but he’s not in any hurry. It makes sense for a platform so committed to curated, DRM-free experiences to be cautious about expanding too quickly. GOG’s strength has long been in reviving older titles and protecting player freedoms rather than chasing the latest AAA blockbusters. That said, the idea of GOG picking up some publishing slack opens new doors, potentially allowing the company to nurture projects that fit its values from the ground up.
For now, the stance remains steady: no DRM, a focus on classics, and a gradual, thoughtful approach to growth. In a digital storefront landscape dominated by aggressive sales tactics and sprawling libraries, GOG’s steady pace under Kiciński’s watch feels like a welcome dose of stability. It will be interesting to see how the platform evolves now that it’s back in the hands of one of its founders, especially if it decides to dip a toe into publishing.
Source: rockpapershotgun.com
